OUR DIGITAL SKILLS

DATA FOR HUMANS

We are a strategic digital agency powered by data analytics, market research, and digital technology, crafting human connection through a digital experience.

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In Short

Time-proven ability

Retail, finance, cosmetics, fashion, like many other sectors in which the visual element is the pivot of content strategy, cannot rely on the appeal of their product when it comes to advertising it. Our approach allows brands to bring people closer to products through storytelling focused on needs.

Data are the perimeter of our storytelling. In fact, by using our proprietary process, we can profile users, thus defining appropriate content paths for everyone’s needs and providing an experience tailored to their real needs.

Our digital unit specialises in content and CRM strategy: creating and managing branded content strategies for digital presence or lead generation projects.

Engagement Strategy

Omnichannel Customer Journeys

Customer experience is the overall perception customers have when they interact with your company – from marketing to sales to product to support. More engaged customers contribute with better feedback, purchase more, and use your product on a deeper level. Customer engagement must take place continuously, seamlessly and consistently on the various channels available.

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CRM Strategy

Full-covered Experience

Thanks to a deep knowledge of the marketing modules of major CRMs active on the market, we are able to expand the mid-funnel opportunity by creating structured nurturing paths tailored to the real needs of the customer

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Content Strategy

Precision. Dedication. Craftsmanship.

Definition of content paths and strategies related to needs. Contents for both the marketing leads (conversation starters) and the sales network (sales closers) with storytelling linked to the needs of the end-user. We specialize in digital assets such as popups, subscriptions, quizzes, white papers, video films, trainings, and questionnaires.

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Communication Strategy

Personalisation

Defining the targeted personas of our message and understanding the right channels to activate is our focus. We work with many media centres to deliver qualified impressions to increase conversion

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What We Do

our life’s work

Every day we take on significant business challenges that increase enterprise value. We all have different perspectives, experiences, and ideas, which is why we work as a team.

In our digital marketing agency, clients get a high-energy team that can provide diverse perspectives to build their brand strategy from the ground up. Our web developers develop a website that will be the foundation of all digital initiatives and our designers create a beautiful digital experience.

In target check

Segmentation based on zero party data and use of exclusive partners data

Data power

Identify users through Machine Learning and BI to select top prospects

Profiling

Algorithm that allows you to define leads based on interests and needs

Custom delivery

Delivery customization. The right content to the right person

Content journey

Lead nurturing with relevant content on all touchpoints

KPI metrics monitoring

Lead verification on the real user interactions through engagement actions

On the Final

Our delivered value

We breathe life into strategy with beautifully designed digital experiences. These digital experiences grow your business by connecting your brand to the right target, with the right message, at the right time – all derived from and backed by data.